You Don’t Have To Be A ‘Rhino’, But You Do Need To Get Started…

Last Friday was one of the ‘biglyiest’ in American history as ‘The Donald’ took over the reins on the other side of the pond. I do of course wish America the best of luck over the next four years –… Continue Reading

Be prepared for the surprise ‘ramifications’ of your success…

I think I should start this rather curious tale by mentioning that the rear lawn area of Lowe Towers is bordered by a field on which I allow a local lady to graze her sheep. This is not usually an… Continue Reading

Yes, I’m Going To Use The ‘P’ Word…

Boxing Day may only just be behind us, but I am willing to wager we all know someone who has already bought next year’s Christmas Cards in the sales, and possibly one or two presents as well. They will also… Continue Reading

If There Really Are At Least 221,000,000 Ways Of Making Money Online … Why Do Many Of Us Seem To Find It So Hard…?

Here’s the question …. If There Really Are At Least 221,000,000 Ways Of Making Money Online … Why Do Many Of Us Seem To Find It So Hard…? No, really – see for yourself… Open up your search engine (I… Continue Reading

Why it’s not all about doing it like a ‘Pro’…

Clearly there’s a couple of messages here – firstly that assuming you’re doing something properly because it’s same way you’ve always done it, though something I know we’re all guilty of some times, is not really the way to be doing things… Continue Reading

The Only Stupid Question Is The One You Didn’t Ask…

There have been some strange arrivals here in the last couple of weeks … First of all, a Scotsman sent me a knife in the post… Normally, I wouldn’t necessarily consider this a good thing … however as it was… Continue Reading

Don’t You Know Who I Am…?

Despite being quite a distinctive and hopefully memorable chap, I usually can walk around without anyone batting an eyelid (a situation I don’t mind at all) … yet, in less than 30 hours at this hotel, surrounded by various oligarchs, retired footballers and the occasional ‘what’s-his-name’ from TV, no less than a dozen people I had never spoken to in my life said ‘hello Tim…’ Continue Reading

If You’re Paying For Your Traffic, You Need To Read This…

A couple of months ago, you may remember I told you about an office debate regarding the virtues of SEO versus just buying your traffic, and found that in a majority of cases, you would be better off spending the time you might spend on all but the most basic SEO working in the pub and then spend the resultant wages on buying traffic. Continue Reading

A Tale Of Two Sofas…

Of course these issues are in the process of being sorted out, but the lesson for us here is to always make sure that, unlike this bunch of rudderless buffoons, what you deliver in your business is every bit as good as whatever it was you showed them prior to taking their money. Continue Reading

Don’t Be Guilty of Premeditated Stupidity…

The ‘Pièce de Résistance’ of utter daftness though, is when we see something that not only inconveniences the customer, serves no purpose whatsoever AND potentially costs the company that makes it both customers and money… Continue Reading

This Shocking Fact Surprised Even Me…

It has to be said, most things do not surprise me. Least surprising of all is that when I travel abroad, ‘things’ tend to happen…

For instance, nearly getting in a massive amount of bother for apparently secreting a ‘deadly weapon’ in my luggage (actually, that one takes a lot of explaining so I’ll have cover that next time) now seems to be merely par for the course, as did finding yet another grumpy French Taxi driver… Continue Reading

It’s 2014 … do You Even NEED A Website ?

Which did, of course, start the debate here at HQ … with all the other platforms around (principally Facebook) that you can display & communicate on, usually for free … why would you go to the time and expense of actually having a website? Continue Reading

Could Your Problem Be Solved By Using A Little ‘Italian Common Sense’…?

It was during a recent cruise that ‘She Who Must…’ and I stopped in Livorno in Italy and ventured forth towards Pisa (of leaning tower fame) and then over to Florence with the intention of learning as much about these two cities as we could in the shortish time available. To do this we had the benefit of a witty, charming and intelligent local chap called Ignatius (English spelling) who ensured we didn’t miss a thing … and at the same time also introduced me to the concept of ‘Italian Common Sense’ Continue Reading

Why it’s Better To Be Occasionally ‘Lightweight’ Than Permanently ‘Lite

I have just returned from a short break with ‘She Who Must…’ port tasting somewhere nice and warm, and while overall I had a splendid time, It started with me thinking the natural order of things had been thrown into chaos and the world had, quite simply, gone mad… Continue Reading

Why You Should Never Try And Second Guess Your Customers…

When you’re putting together a particular product or a system, I know that often there is a minimum requirement regarding time, financial investment or prior knowledge involved . This will of course limit how flexible you can be and will inevitably exclude some people.

You’ll agree, then, that whenever possible, you should try and offer a variation of options to cover as many different levels of time, investment and knowledge as you can … in short – giving the buyer what they want. Continue Reading

Is This A ‘You Too Can Have A Range Rover’ Kind Of Ad?

It turned out that the most liked, the most clicked, the highest converting ad over the testing period was not happy, attractive people sitting round a laptop, or some abstract graphical representations of success, but the one which sported a picture of me dangling out of my Range Rover. Continue Reading

Sore Paws, and Pause For Thought…

Now, I’m not a big one for talking about things like Karma … but it is not unreasonable to suggest that if you are fair and honest in the way you go about things, that in the majority of cases, you will be treated honestly and fairly yourself … and if you are repeatedly dishonest and underhand, word will get around and nobody will do business with you. Continue Reading

How Dinnertime Disappointments Can Lead To Online Success

So I’m sure you’ll agree with me when I say that it’s not so much the amount of things that go right for you that define your level of online success (although they are important) … it’s how you react to, and deal with, the amount of things that go wrong. Continue Reading

So, Does Your Product Have the ‘Shiny Wing Mirror’ Option ?

So, I’m sure you’re wondering what all this has got to do with your online business, after all, we’re not selling cars … well, neither, strictly speaking, were the folks at Jaguar – with those little extras and options, they were actually selling individuality and exclusiveness … and you can do exactly the same with your products. Continue Reading

‘Ten Buck’ Offers … Genuine Value Or Just An Expensive Squeeze Page ?

So, instead of it being like ‘the old days’, back before Google took a rather dim view of squeeze pages and a ‘free report’ was just that … you are now paying a fiver (more, if you buy the Upsell) for practically the same standard of content – which seems to me to make as much sense as buying that hotel Coke… Continue Reading

Is It Time To Stop Getting In Your Own Way…?

Nobody ever started an online business because they had to ‘fill’ four hours a day … our lives were already full of family commitments, our full time jobs (if we had one) and not forgetting the things we actually want to do … all before we tried to shoehorn in some time to make a bit extra online. Continue Reading

She Was Only a Grocer’s Daughter … What’s Your Excuse?

Yes, I’ll agree, it’s a slightly provocative way to start … but something occurred to me as I stood there watching the funeral procession of Baroness Thatcher that really could provide a wakeup call to those who might feel they are stuck in something of a rut… Continue Reading

In Three Months Time You Could Be Kicking Yourself … If You Don’t Do This Today

One of the many things I was mulling over earlier was the way some of us manage to talk ourselves out of succeeding and how, when given enough time to ponder, will carry on asking more and more intricate and convoluted questions until we finally get a negative response … or instead of planning how to succeed will sit there and work out how it is ‘impossible’ to make something work (despite the fact that others might actually already be doing it). Continue Reading

Why The Next Three Days Could Be The Most Important of Your Year…

I read a number of years ago that it was during the Easter Holidays that the most DIY was done in Britain’s homes, which is why I’ve always found it a good idea to book a short break around now to somewhere nice and warm, therefore putting as much distance as possible between myself and anything likely to need rubbing down, nailing up or painting back at Lowe Towers… Continue Reading

Honour Has Been Restored … Normal Service Has Been Resumed…

..and that, really, is the way it should be … after all it’s probably no secret that I go into everything with the real and genuine expectation that things will all work out very much as I had planned … and anything that doesn’t go to plan, like that rather unfortunate episode with the steak a week or so ago, is just a temporary glitch. Continue Reading

Do you have a decision-making blind spot?

As I watched the first of the Chilean miners being winched to safety on the news last night it struck me that history has been created today…
I have to confess I’m not a big fan of any kind of confined space and I can’t imagine what it has been like for those guys… the idea of caving or pot holing makes me feel quite uncomfortable… particularly since ‘She Who Must regularly reminds me that I’m ‘…no racing snake’ for such activities – usually whilst I’m tucking into a substantial Sunday roast…
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What the burger in New York told me!

When I was over in the US last year for Thanks Giving, everybody, everywhere was eating turkey. Unlike ‘She Who Must…’ I’m not really a big a fan of turkey on Christmas Day, let alone some foreign holiday! Frankly I’m more of a Proper British Beef sort of chap. So on that day I went in search of something other than turkey for my evening meal…
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