Why A Good Headline Means Everything And More…

If you ask any halfway decent copywriter, they will tell you that a good, powerful emotive headline is the most important part of the process. So much so, that they tend to disappear off for a fortnight to go and meditate on the beach or complete some sort of ritual under a full moon before they seem to be able to continue with the rest of the copy…

Now, I won’t pretend I can teach you how to become an expert headline writer either in this email or in any size volume you could think of, but I must impress on you that the value of a well written headline on your squeeze page, sales page, or even as an opening line for your video will usually outweigh the cost of getting it written…

Rather than recount endless examples from long deceased websites, I would like to instead point you in the direction of this very powerful video, which I’m sure you’ll agree illustrates perfectly the difference that a good, emotive headline can make, and how it makes what you’ve done stand out from the crowd…

Just click on the picture of the video below to watch:

Share and Enjoy,

 

 

Tim Lowe
Publisher, Tim’s Business Lowe Down

Tim Lowe