Why ‘She Who Must…’ Set Fire To Her Head…Literally !!

 

OK, now I know you’re thinking this is some sort of attention seeking headline … and well … if it caught your attention, then I guess it is! 😉 The difference here is … that my dear darling wife did literally set fire to herself yesterday… :-/ Don’t worry, she’s OK, although she is currently sporting a somewhat singed fringe…

When she rang to tell me I have to admit that I did envisage a Tom and Jerry type cartoon image with her staggering about charred, with smoke whisping unwards from her head… But I’ve been filled in on the details and its not quite that bad….

But let’s just say I shan’t be letting ‘She Who Must…’ down to our pillar box red and white stripey beach hut to ‘sort out’ the cooking arrangements again any time soon. God knows quite how the ‘incident’ happened, but anyway … I think a bag of chips on the beach, or outside caterers are going to be the new way forward to prevent more fringe loss!

Now before I get started in this issue of the Lowedown, I’d like to quickly cover a small ‘housekeeping’ matter…

You see, because the Lowedown newsletter is sent to thousands of subscribers, it can sometimes (but not always) be intercepted by an over-zealous spam filter, and when it does, you might unexpectedly find you’re not getting your newsletter…

To ensure your copy of the ‘Lowedown’ gets to you inbox every time, and you’re filled in with updates of fringe singeing type tales, the latest internet marketing techniques as well as recommendations of products/services or ideas that I believe will help you develop your business just add me to your contacts – it only takes a few moments…

I’m not sure which email provider you use but each handles filtering slightly differently. But somewhere near the top of the page of whatever you are using to read this email (hotmail, ymail, gmail etc.)  look for an ‘add to contacts’ option (On Yahoo it should be near the title of the email at the top, or in Hotmail it’s in the pink shaded area) If you haven’t done so already, click that option and every issue of the Lowedown should arrive without any, erm…issues 😉

Right, now we’ve got that out of the way, what I actually wanted to look at was something completely different…

‘Spring’ is certainly in the air, and it’s easy to see why this is often seen as a great time of year for change, and new beginnings … there’s something encouraging about bluebells popping up, a bit of sunshine, and renewed enthusiasm all round…

So why not initiate something new in your business too?… (I’ve introduced a number of different ‘start-up’ type ideas in recent Lowedowns too). If there’s something (however small) that you can add to your current burst of activity to keep your online endeavours on course, and enthusiasm levels topped up… go for it!

You see, what will take things on to a whole new level for you is consistency of action.  I’ve probably told you this before, but it illustrates my point perfectly, when I first started out (you know my the story: I started off in a spare room at home, desk made from an old fire door and bashed away 2-fingered at an old Pentium PC 😉 )…by finding just 30 new people to my ‘list’ each week and having a consistent action plan, I managed to jump my earnings up considerably.. and by the end of the year I was banking £20k/month…

Of course this success doesn’t come without great products and a willingness to understand and support your customers too, but what I consistently did, no matter what, was every time I attracted  new people, I’d contact them (not necessarily trying to sell to them either)… plus I stayed in contact with my existing customers too…

Without realising it I’d adopted consistent action…

And I’m not known for liking big long stints at doing the same thing (other than reading or eating of course!!)…

I’m more well known for my 10 minute bursts of activity, and getting far, far better results.  (I’d go as far as saying I hate doing the same thing for hours and hours and hours on end … don’t even get me on the the topic of swimming lengths and lengths and lengths as a child…)

The thing is even if we do tend to do things with a massive flurry of activity, it’s important to make sure that these efforts don’t then just trail off, have one flurry, take a break, then another, then another…

So, while you’re full of enthusiasm, and possibly Easter Eggs ;-), create your own habit, and consistency of action, whether it’s writing that article very Tuesday night, or making sure you email your subscribers every week, and always, always be consistent in following through with what you have promised your customers…

Now I’m off to get the ‘special’ Easter Egg that I bought for ‘She Who Must…’ that’s been hidden away until now… But looking at that fringe perhaps I ought to go in search of an Easter Bonnet too…;-) !!!

Hope you have a lovely Easter

Best Wishes,

TimLoweBluePenSig.jpg
Tim Lowe
Publisher, Tim’s Business Lowe Down

P.S. Don’t forget … You can also join me on Facebook by visiting my My Facebook Page and clicking the ‘Like’ button … and you can follow me on Twitter by visiting my My Twitter Page and clicking ‘Follow Me’…

Tim Lowe